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Tuesday, September 20, 2011

Nike MAG Auction 2011 Final Numbers - Nike total revenues


  We all watched the Nike MAG go live on eBay. Some of us bid, and a select few even won. The auctions have ended and the numbers are in. Thanks to some statistical analysis from our friends over at Nike Talk, we go inside the numbers on the biggest sneaker release of the year. What did it take to get the Marty McFly Nike’s in your size? What was the best day to bid? How much money was raised towards Parkinson’s research? Find out all this and more.
Highest winning bid:

$5,744.44 for a size 10
Lowest winning bid:

$2,300.00 for a size 7
Total amount raised per day:

Day 1 = $911,927.34
Day 2 = $647,539.91
Day 3 = $554,120.31
Day 4 = $508,077.50
Day 5 = $511,112.10
Day 6 = $492,481.97
Day 7 = $488,076.90
Day 8 = $499,851.16
Day 9 = $511,479.82
Day 10 = $570,523.52
Total Amount Raised:

$5,695,190.53
Size Distribution by Day:

Day 1 & 2
Size 7 – Qty 13
Size 8 – Qty 13
Size 9 – Qty 30
Size 10 – Qty 40
Size 11 – Qty 30
Size 12 – Qty 15
Size 13 – Qty 9

Day 3, 4, 5, & 6
Size 7 – Qty 6
Size 8 – Qty 26
Size 9 – Qty 32
Size 10 – Qty 35
Size 11 – Qty 25
Size 12 – Qty 14
Size 13 – Qty 12

Day 7 & 8
Size 7 – Qty 5
Size 8 – Qty 26
Size 9 – Qty 33
Size 10 – Qty 36
Size 11 – Qty 25
Size 12 – Qty 14
Size 13 – Qty 11

Day 9 & 10
Size 7 – Qty 5
Size 8 – Qty 26
Size 9 – Qty 32
Size 10 – Qty 38
Size 11 – Qty 25
Size 12 – Qty 13
Size 13 – Qty 11
Total number of bids per day:

Day 1 – 5389
Day 2 – 3558
Day 3 – 3713
Day 4 – 3352
Day 5 – 3881
Day 6 – 3117
Day 7 – 3582
Day 8 – 3657
Day 9 – 3891
Day 10 – 4324
Total – 38,464

Highest and Lowest Selling Price for Each Size:

Size 7 – High – $5,331.88 on Day 1, Low – $2,300.00 on Day 6
Size 8 – High – $6,100.00 on Day 1, Low – $2,500.00 on Day 4
Size 9 – High – $6,300.00 on Day 1, Low – $3,050.00 on Day 5, 6 & 9
Size 10 – High – $9,959.00 on Day 1, Low – $3,200.00 on Day 6
Size 11 – High – $7,600.00 on Day 1, Low – $3,350.00 on Day 8
Size 12 – High – $8,100.00 on Day 1, Low – $3,100.00 on Day 7
Size 13 – High – $7,875.00 on Day 1, Low – $2,750.00 on Day 7

  

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